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Data Visualization 2023

Data visualization is the process of creating visual representations of data in order to communicate information effectively. It allows people to understand and interpret data by presenting it in a visual context, making it easier to identify patterns, trends, and relationships.



There are many different types of data visualizations, including charts, graphs, maps, plots, and diagrams. Each type is suitable for different types of data and serves a different purpose. For example, bar charts are often used to compare values across different categories, while scatter plots are used to visualize the relationship between two variables.

Effective data visualization can help people make sense of complex data sets, communicate findings clearly and accurately, and facilitate data-driven decision making. It is a crucial tool in fields such as business, finance, economics, and data science, and is also used in many other fields to communicate and understand data.


Data visualization can be used to tell a story or convey a message through the use of visual elements such as charts, graphs, and maps. It is an effective way to communicate complex data and ideas in a way that is easy to understand and remember.

When creating a data visualization for storytelling, it is important to consider the following:

  1. The purpose of the visualization: What message or story do you want to convey?

  2. The audience: Who is the visualization for, and what do they need to know?

  3. The data: What data do you have, and how can it be visualized to tell your story?

  4. The design: How can you use visual elements like color, size, and shape to create an effective and engaging visualization?

By considering these elements, you can create a data visualization that effectively communicates your message and engages your audience.


Creative visualization is a mental technique that involves using the power of your imagination and visualization to manifest your goals and desires. It involves creating a mental image or scenario in your mind of what you want to achieve or experience.

The idea behind creative visualization is that our thoughts and beliefs have a powerful influence on our reality. By focusing on positive thoughts and visualizations, it is believed that you can attract positive experiences and outcomes into your life.

To practice creative visualization, you can close your eyes and take a few deep breaths to relax. Then, visualize your desired outcome in as much detail as possible. Imagine how it feels, what it looks like, and what it sounds like. Try to make the visualization as vivid and realistic as possible.

While creative visualization is not a guarantee of success, many people believe that it can be a useful tool for manifesting your goals and desires. It can also be a helpful way to reduce stress and anxiety, as it allows you to escape from the present moment and focus on positive thoughts and outcomes.


In data storytelling, it is important to present the data truthfully and accurately in order to convey a clear and accurate message. This means avoiding manipulation of the data or presenting it in a misleading way.

There are several ways to ensure that you are presenting the data truthfully in your storytelling:

  1. Use accurate and reliable data sources: Make sure that you are using reliable and trustworthy data sources.

  2. Check your data: Before you begin creating your visualization, check your data for errors and inconsistencies.

  3. Be transparent: Make it clear where your data is coming from and how it was collected.

  4. Use appropriate visualizations: Choose visualizations that accurately represent the data and do not distort or exaggerate the findings.

  5. Provide context: Make sure to provide context for the data, such as the time frame or population being studied, to help the audience understand the significance of the findings.

By following these guidelines, you can help ensure that your data storytelling is truthful and accurate, and that you are effectively communicating the key messages of your data.


Nadieh Bremer is a data visualization designer and artist based in Amsterdam, Netherlands. She has a background in astrophysics and has been working as a data visualization designer for over a decade.


Bremer is known for her creative and innovative data visualizations, which have been featured in numerous publications and exhibitions. She has won several awards for her work, including the Silver Data Journalism Award for Best Interactive Graphic in 2015 and the Kantar Information is Beautiful Award for Best Data Visualization in 2016.

In addition to her work as a data visualization designer, Bremer is also a speaker and trainer, and has given talks and workshops on data visualization and design around the world. She is also the co-founder of Visual Cinnamon, a data visualization studio in Amsterdam.


There are many talented data visualization authors, some highly respected and influential data visualization authors include:

  1. Alberto Cairo: Cairo is a professor and author who has written several books on data visualization and information design.

  2. Edward Tufte: Tufte is a statistician and professor who is known for his work on the design and presentation of statistical graphics.

  3. Stephen Few: Few is a data visualization expert and the author of several books on the subject.

  4. Nathan Yau: Yau is a data visualization designer and the author of several books on data visualization and data analysis.

  5. Cole Nussbaumer Knaflic: Knaflic is the author of the best-selling book "Storytelling with Data" and the founder of Storytelling with Data, a consultancy that helps organizations improve their data literacy and communication skills.

  6. John Tukey: Tukey was a statistician and pioneer in the field of data visualization.

  7. Dona Wong: Wong is a data visualization expert and the author of "The Wall Street Journal Guide to Information Graphics."

  8. Andy Kirk: Kirk is a data visualization consultant and the author of "Data Visualization: A Practical Introduction."

  9. Jon Schwabish: Schwabish is a data visualization expert and the author of several books on the subject.

  10. Ben Jones: Jones is a data visualization expert and the author of several books on the subject, including "Data Visualization for Social Science."

These are just a few examples, and there are many other talented data visualization authors who have made significant contributions to the field.


Data visualization is important because it allows us to effectively communicate data and information in a visual format. This can be particularly useful when working with large or complex datasets, as it can help to make the data more easily understandable and interpretable. Data visualization can also be used to identify trends, patterns, and correlations in data, which can be useful for making decisions and solving problems.

There are many different types of data visualization, including charts, graphs, maps, and plots, which can be used to effectively communicate different types of data. For example, bar charts and line graphs are commonly used to visualize quantitative data, while maps and scatterplots can be used to visualize spatial data.


In addition to helping to communicate data, data visualization can also be used to engage and inform audiences, as it can be more visually appealing and memorable than just presenting raw data. This can be particularly useful in business, marketing, and journalism, as it can help to effectively communicate information to a wide audience.

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